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July 15, 2009 Click here to view this as a web page.
FROM THE PRESIDENT

 I am honored to represent Washington, DC in the capacity of President and CEO of Destination DC. It’s an exciting opportunity and challenge to now lead this organization and set the strategy for continued success. I look forward to working with each of our wonderful members.

 

                                                                                                           Elliott Ferguson,
                                                                                                           President & CEO

INDUSTRY TRENDS & PERFORMANCE
MEMBER UPDATES & DEADLINES
MEDIA COVERAGE
WHAT'S IN TOWN
AT HOME & ON THE ROAD
INDUSTRY BUZZ
Offers & Highlights
Sam & Harry's
Through Sep. 12, guests of Sam & Harry’s can enjoy 50% off select bottled wines when ordered with dinner…>>
The Caucus Room
Through Sep. 12, guests of The Caucus Room can enjoy 50% off select bottled wines when ordered with dinner…>>
FedEx Office
For a limited time, save $25 on a $75 FedEx Office Print Online purchase…>>
See the world’s best in a spectacular week of tennis and fun at the Legg Mason Tennis Classic

The Legg Mason Tennis Classic presented by GEICO, an ATP World Tour 500 event and member of the Olympus US Open Series, is recognized as one of the top 20 tennis tournaments in the world. See 3-time champion Andy Roddick, defending champion Juan Martin Del Potro, former champion James Blake, and an unprecedented list of tennis superstars, including four of the top 10 and 10 of the top 20 players on tour. Matches run Aug. 1 through Aug. 9 at the Fitzgerald Tennis Center in Rock Creek Park. Sponsorship, premium ticket packages, suites and corporate hospitality opportunities are still available. For information call 202–721–9500 or visit www.leggmasontennisclassic.com.

FotoWeek DC is back
The second annual FotoWeek DC Awards has expanded from a regional competition to an international call for entries of remarkable imagery, both in single and series form, as well as multimedia pieces that combine the strength of still images with video, sound and graphics. The event is open to all professionals, amateurs, and students around the world. The final awards deadline is Sep. 13, but enter by July 26 to receive a 20% discount on submissions. Visit www.fotoweekdc.org for more information.
PERFORMANCE INDICATORS
Current Month
Calendar Year-to-Date
May 2009
% Change from 2008
Through May 2009
% Change from 2008
LODGING
Number of Rooms Used
651,045
-6%
2,950,479
-2%
Hotel Occupancy (%)
78.5
-11%
73.8
-1%
Hotel Average Daily Rate ($)
205.26
-17%

217.46

-3%

Hotel RevPar (Occupancy x ADR) ($)
161.17
-6%
160.47
-1%
TRANSPORTATION
Combined Domestic Arrivals (DCA, IAD)
1,518,462
-7%
6,881,169
-6%
Combined International Arrivals (DCA, IAD)
268,869
-6%
1,225,750
-4%
WMATA Metro Ridership (Rail)
18,348,785
5%
92,716,938
5%
WMATA Metro Ridership (Bus)
11,392,275
2%
57,960,582
4%
Circulator Ridership*
332,552
42%
1,233,927
13%
VISITATION
National Park Service (Mall Locations)
2,964,374
5%
9,596,253
-4%
National Park Service (All Locations)
4,720,350
2%
18,010,278
9%
Smithsonian (Mall Locations)
2,385,684
11%
9,823,979
22%
Smithsonian (All Locations)
2,952,910
10%
11,981,074
21%




DESTINATION DC PERFORMANCE MEASURES
Fiscal Year-to-Date
(Oct. '08 - Sep. '09)
Through May 2009
% Change from FY08
WEBSITE
Washington.org Unique Visits*
2,146,883
61%
Washington.org Total Page Views*
10,429,124
66%
Website Revenue (Hotel & Ticket $)
1,999,250
-11%
CONVENTION ROOMS BOOKED FOR FUTURE YEARS (BY DESTINATION DC)
All Locations
705,613
0%
Walter E. Washington Convention Center
476,964
24%
MEDIA RELATIONS
Domestic Earned Media
12,832,762
59%
VISITOR SERVICES
Total Number of Inquiries (Phone and Web)
136,701
3%
Brochure Distribution (Excludes Bulk Orders)
168,073
-3%

Destination DC calculations using the following data sources.
*Website Visitation: Google Analytics (transitioned to new tool during FY08)
Website Revenue: Ares, TravelHero
Convention: Destination DC internal database
Domestic Earned Media: Burelle’s Luce Insight
Inquiries and Brochure Distribution: Destination DC internal database


Member Updates & Deadlines back to top

LAST CHANCE TO REGISTER for Marketing Outlook Meeting
As host of MSNBC’s Hardball with Chris Matthews, NBC News’ The Chris Matthews Show and as a frequent commentator and expert analyst on NBC’s Today, Matthews is as entertaining as he is insightful. Matthews learned the political game while working on the frontlines as a speechwriter for President Carter and as top aide to the legendary House Speaker Tip O’Neill. (Provided by the Washington Speakers Bureau)
Register here for the 2009 Marketing Outlook Meeting on July 23. For more information, contact Ashley Richards at 202-789-7099.

Monthly Forum
There will NOT be a July Monthly Forum due to the Marketing Outlook Meeting on July 23.

Host a Business Exchange
Interested in hosting a Business Exchange? Please contact Ashley Richards at 202-789-7009 for more information.

Upcoming Member Events
View our Member Events Calendar. It lists all upcoming events and has a direct link to the invites.
 


Media Coverage back to top

One+ Magazine: “Powering Dreams”
July, 2009

The Washington Post: "Tullio, Graded on a Carve"
July 10, 2009


The Washington Business Journal: “New Destination DC Chief Hailed as Insider”
July 10, 2009


The Washington Post: “A Power Perch to See and Be Seen”
July 14, 2009


What's In Town back to top
July 16-25: Society for American Baseball Research
Annual Convention
JW Marriott
Attendance: 1,295 Peak rooms: 335

July 20-21: Christians United for Israel
Washington Israel Summit
Renaissance Washington, DC Hotel
Attendance: 4,000 Peak rooms: 2,000

July 25-28: American Association of Law Libraries
AALL Annual Meeting & Exhibits
Walter E. Washington Convention Center
Attendance: 2,700 Peak rooms: 1,500

At Home & On the Road back to top
Fraternal Executive Association
From July 7-12, Destination DC Convention Sales Manager Sharmane Fernandez joined nearly 500 attendees at the Fraternal Executive Association in New Orleans. Fernandez met with executive directors of sororities and fraternities from across the U.S. to promote DC as a location for their conferences and events, and developed business opportunities through 2020.
Partners: Kimpton Hotels, Washington Plaza Hotel

Experient FAM
The Destination DC Sales team hosted 11 members of Experient, a third party organization that assists Destination DC and works with clients in the DC metropolitan area, for a familiarization trip on July 14. The group visited DC hotels and venues that have had recent renovations or remodelings, including the Dupont Hotel and Hilton Washington.

Industry Buzz back to top

Council Passes Marriott Marquis Financing
On July 14, DC Council passed legislation to finance a 1,167-room Marriott Marquis across from the Walter E. Washington Convention Center as well as a related training program. For details, visit yesterday’s Washington Business Journal article

Record-Breaking Numbers at Artomatic
Artomatic, DC’s annual 5-week art extravaganza, closed this year’s event with record-breaking numbers.  Total attendance this year reached 76,529, an increase of nearly 46% from last year's attendance of 52,503.  The final week was the most popular, with many people trying to squeeze in a last trip to Artomatic before closing. 

Travel + Leisure's America's Favorite Cities Survey
Two weeks remain to vote for Washington, DC in Travel + Leisure's annual survey to determine America's Favorite Cities. Voting closes on July 31. So blog, tweet, and pitch Washington, DC to the top of the charts.

Power List

  • Congratulations to Destination DC’s new President & CEO, Elliott Ferguson
  • Destination DC is pleased to announce two new Signature Partners:  Legg Mason Tennis Classic presented by Geico and Washington Nationals.
  • Bradley H. Colton, a Marriott veteran, was named General Manager of the Marriott Crystal Gateway hotel, in Arlington, Va.  Colton returns to Washington, DC area from the JW Marriott Dessert Ridge Resort & Spa in Phoenix, Ariz., where he served as Resort Manager for the past three years. 

 

Know of a new hire or promotion? Email Koelling Borneman at koelling.borneman@destinationdc.com

To view past editions of Destination DC's member e-newsletter, click here.
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